About Me

2 min read

I am Caleb Cunningham, chief among sinners, orthodox confessor of Catholicism, and beloved of Christ. I created & Cunningham to partner with businesses who wish to do good and bring order to the world for the salvation of souls. In the increasingly secular culture that we live in, claims like this are likewise increasingly criticized. More than criticized— misunderstood. Communication has changed. The faith is obscured. Christ is seen as one among many equally valid sages. Less than that, he is seen by some through His least virtuous actors and painted in the heart of this generation as a radical conservative political leader. In others, he is merely the ideal man as painted by the brush of each believer's heart. He is not. He is God, our Lord, a force untamed by this world, wild, not feral, loving, being itself, far greater than the mind of man is capable of knowing fully.

How do we as lay Christian's react to this great revelation? We try to bind ourselves to Christ in all that we do so that in death we are brought to life as he was. Christ's death is a widely accepted historical certainty. His resurrection— a truth men died for. So too should we. Entering into Christ's death is a responsibility bore by the heart of every believer and buttressed by the prayer's of the saints. It is first and foremost, an interior turn. The interior is proved true by the movement of man into the likeness of Christ in what he does. And so our belief has real consequences on how we run a business and how a business effects society. A business should be an outpouring of the heart of Christ. This can be lived out in various ways including donations, good treatment of workers, messaging that reveals truth, virtuous business relationships, products that positively reveals the dignity of man, protection of resources needed to maintain the environment and peace, etc...

Communication is a key element of the virtuous business. It is my goal to help both form and guide businesses' to communicate in such a way that honors God. What does that look like? Varied. But however it looks it brings glory God and his creation— and of creation, mankind at its peak. We are made in the image of God. We share in his unutterable glory and yet so often we fail to let grow the graces he has placed among us and so obscure this truth from our eye. Virtuous communication does not just declare the name of God to a crowd who has no true definition of Christ. Rather, it reveals Christ through veils that lead others into realization. When speaking of employees, Virtuous communication praises. When it speaks of impact on the world it places God and then man as the peak— not nature or animal. When facing difficulty it maintains the stillness of God. When talking of community it compels care.